What if there was a bookstore that specialized in just one book? And it happened to be your book? Shelf after shelf would have but one tome, your tome! A customer walks to the Self-help section and finds…your book! Another customer goes to the Exercise section and finds…your book!
Guess what? This really happened. In 1997 Al Fahden was looking for a way to promote his book, Innovation on Demand. So he opened a bookstore in downtown Minneapolis that was stocked with just one title, Innovation on Demand.
Kinda cool, eh?
There was even an article, Tome Alone, in People Magazine.